What do I love about Jumia? Growing and encouraging leadership of the company. Our belief at Jumia is that everyone can act as a leader and hold leadership functions. We welcome new ideas and execute them, test and learn to keep growing.
Holding a master's degree in logistics, I joined Jumia in 2014 as Retail Buying Operations Associate. 2 years later, we launched Jumia Marketplace and I joined that team for 2 years as Vendor Relationship Manager, then as Head of University and Communication. A few role changes later, I am a Key Account Manager.

I am an expert in customer relations and customer operations management with over 10 years of experience across different industries. I joined Jumia Algeria in 2022 as the Head of Customer Service where I led and oversaw the organization's customer service operations before transitioning to Chief Operations Officer in 2023.
I particularly value the emphasis on teamwork, as well as the stimulating prospect of daily operational challenges that provide ongoing opportunities for learning and collaboration.

It's been years of constant challenges that have provided me with the ideal environment for professional growth. Together, the freedom and trust that is placed on employees are fundamental factors for building a successful career. I feel proud to contribute to the company's growth and happy to see how Jumia empowers people's development.

I joined Jumia in 2015 as a Junior web developer and became a Technical Lead. Since then I've worked in internal tools for user access management, software for customer communications and Jumia website search engine.
My background before I joined Jumia was mainly related to software development for healthcare institutions, working for Alert Life Sciences Computing

"You don't need a title to be a leader" at Jumia. That is my motto: there is a leader in each of us, so we must be ambitious and act on it. I really like the simplicity and availability of the management teams, the friendly and warm work environment as well as the availability and kindness of the HR.
I joined Jumia in February 2015 as Customer Service Agent and changed roles 3 times before being promoted to Customer Experience Manager in August 2017 and moving to a role of JForce Expansion Manager in 2019.

What I love about Jumia is our persistent drive to improve the quality of everyday life through innovation, technology, people development and priority on customer satisfaction.
Over the years, aside from experience gained in Operations and Customer Experience, I've become more exposed to professional business constructs and detailed oriented results . Core among what I have learnt: a business environment with satisfaction as an ultimate goal cannot happen without putting people first.
At Jumia, I explored different functions from Jumia Services to Customer Experience and Operations mostly since 2017 and am currently working as Head of CXP.