Badr Bouslikhane

CEO of Jumia Morocco

Badr Bouslikhane joined Jumia in May 2021, where he serves as CEO of Jumia Morocco. Before, Badr was the Chief Revenues Officer of Avito, the first online classified ad site in Morocco. As a founding member, he played a key role, from 2013 to 2021, in building and developing the different monetization initiatives and assets across the organization. In 2010, Badr left his mark in the banking industry with a strong experience at BMCI (Moroccan Branch of BNP Paribas) by working on Multichannel Business Development and digital transformation topics. He holds a Certificate in Global Management from INSEAD, a Master’s degree in Management and Economics of Innovation from Chalmers University of Technology, and an Engineering degree from ESIEE-Amiens.