Press>News>Google Case Study: Jumia harnesses machine learning to optimise bids while boosting conversionsNewsGoogle Case Study: Jumia harnesses machine learning to optimise bids while boosting conversionsNovember 20, 2019In the NewsResearchPreviousNextMore NewsLe champion africain du e-commerce Jumia confirme son virage vers la rentabilitéJumia Celebrates a Decade of e-Commerce in GhanaAfrican online retailer Jumia’s losses narrow after cost cutsJumia reports 30% growth in value of goods sold on its platform during Black Friday season this year
Google Case Study: Jumia harnesses machine learning to optimise bids while boosting conversionsNovember 20, 2019In the NewsResearch